Tech Guru Marketing

Marketing Tips, Tools, and Techniques for IT and Security Pros

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Weekend Reading

July 17th, 2009 · No Comments

How To Survive a Down Economy – While written specifically for photographers, these lessons apply equally well to consultants in any field.
10 Powerful Success Strategies – The two most important are “Get comfortable being uncomfortable” and “Do what most won’t.” These two alone will take you a long way toward your definition of success.
Dave Navarro, [...]

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Tags: Uncategorized · Weekend Reading

How to Keep Your Job During This Recession

March 12th, 2009 · No Comments

If you haven’t been living under a rock, you know the economy and the job market have been less than stellar for a while. In February, another 651,000 jobs were lost nationwide and the unemployment rate hit 8.1%, with economists expecting it to hit 9.4% by the end of the year.  The tech sector has [...]

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Tags: Career · Motivational

What To Do If You’ve Been Laid Off

March 5th, 2009 · No Comments

Getting laid off can be one of the most traumatic things that can happen in your working life. You may have a family to support and bills to pay and things seem to be going fine at work, and then one day, you no longer have a job. What do you do?
First, watch for signs [...]

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Tags: Career · Motivational · Starting Out

Surviving A Recession – The Sky is Not Falling

January 29th, 2009 · 2 Comments

The Headlines are Gloomy
The news last night announced “Over 100,000 Jobs Lost in One Week”. Add those losses to over 2.5 million jobs lost in 2008 with over 500,000 in December alone, and the employment news is pretty bad.
Most of the news we hear about the economy these days is negative.
Businesses are cutting back;  some [...]

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Tags: Motivational

Becoming a Freelance Tech Consultant – Why A Recession Is A Great Time To Start

January 22nd, 2009 · 2 Comments

Hearing all the bad news in the media these days, it’s easy to get depressed or discouraged. People are getting laid off left and right.
In December alone, over 500,000 people lost their jobs and there is no sign of the trend ending soon.
A JOB Isn’t The Answer
These people are finding out that their jobs weren’t [...]

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Tags: Business Planning · Starting Out