Tech Guru Marketing

I was going through my Google Reader account over the last two days, pretty ruthlessly unsubscribing from blogs I hadn’t read for some time. I was getting frustrated with the amount of time it took to keep up with so many blogs, especially some of the more prolific ones.
As I was going through the process, [...]

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Ever wondered how videos become viral? How some people are able to use Youtube (and other video sharing sites) to promote their products and services with such success while others fail so miserably? Want to know how to most effectively use video to promote your business?
Then YouTube and Video Marketing: An Hour a Day is [...]

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Freelance Folder asks the questions “Is Freelancing Really For You?” and “Are These 5 Mistakes Holding You Back from Freelance Success?”
Mashable uses a case-study to illustrate 6 Must-Follow Steps for Selling in Any Economy
WebWorkerDaily has some advice on future proofing your career.
And then there was a trio of terrific posts from FreelanceSwitch this week.
Do Old [...]

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“No one goes there any more; it’s too crowded.” – Yogi Berra
My Vacation
This past week I took a vacation to Texas with my wife and four kids. My wife’s sister and her family live just north of Houston so we planned to stay with them for a few days. Then we planned to head west [...]

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When you’re a freelance consultant, your most important job is not doing the work for your client. The most important responsibility you have to your business success is finding more clients. If you do the best work you can for your current client, but don’t spend any time finding your next client, your hard won [...]

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As a consultant, it’s easy to think that the most important thing you need to do is the work for your client. However, while that work is extremely important to your success – it gets you paid and it contributes to word of mouth advertising and a growing reputation – it is not the most [...]

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When you’re a freelance consultant, you don’t have a boss telling you when to work or what to work on. You need to be a self-starter. However, there will be times when you just don’t want to do anything. For those times when you feel like vegging out watching a CSI marathon when you know [...]

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How To Survive a Down Economy – While written specifically for photographers, these lessons apply equally well to consultants in any field.
10 Powerful Success Strategies – The two most important are “Get comfortable being uncomfortable” and “Do what most won’t.” These two alone will take you a long way toward your definition of success.
Dave Navarro, [...]

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If you’re not getting enough clients for your consulting business, there’s a simple fix.
It’s the secret formula for getting all the clients you want for your business.
It’s really a simple formula and not really a secret, but most people, when given the formula, refuse to put it to work.
Why?
Because, while it’s very easy to understand, [...]

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Use Twitter to blow my mind – A video of how PF Changs used Twitter to provide an extraordinary customer experience. At the same time, this strikes me as a bit creepy and big-brotherish. Good thing the customer said something positive.
Increasing Your Exposure With Guest Blogging – Terrific post about how you can increasing your [...]

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